Beauty has long been a quality attributed to young women with lustrous locks and seemingly flawless complexions, but thanks to advancements in cosmetic treatments, it’s now possible to look show-stopping at practically any age. Recently, The Huffington Post touched on a phenomenon known as the beauty gap – which encompasses both the generational and gender divide in terms of our overall appearance and investment in aesthetic maintenance – and how the growing popularity of dermal fillers, face lifts and more is diminishing this chasm by the day.
One driving force behind this trend is the fact that more men than ever are turning to Miami plastic surgeons and dermatologists to ward off signs of aging, strengthen their jaw lines and generally improve the way they look. This has been influenced in part by a fixation on youth that seems to strengthen by the day, as well as a continual blending of gender roles and, essentially, what it means to be a man in 2013.
“Call it equal opportunity – or perhaps equal opportunism – but there is no doubt that men’s grooming practices are being carefully watched by the cosmetic industry. Already this demographic shows huge potential, and serious economic consequences are imminent, should more men catch the beauty bug,” the source states.
Plastic surgeons in Miami have already started accommodating male clientele, and the American Society of Plastic Surgeons estimated that men accounted for about 10 percent of cosmetic procedures performed in 2012. And, with so many men investing in these improvements, it’s only a matter of time before their peers follow suit to level the playing field professionally and personally.